Connect Every Runner Through LINE
Personalized race communication powered by runner identity, event data, and real-time engagement.
Race communication is generic — and runners miss the moments that matter
Mass-broadcast messages get ignored. Photos get buried in galleries. Sponsors lose runners between BIB pickup and the finish line. Engagement drops the moment the race ends.
Personalized LINE messages tied to each runner's identity
By linking the runner identity platform to LINE Official Account, every runner gets messages, photos, and offers that are actually about them — before, during, and after the race.
From idea to race day
Link Runner & LINE
Runner connects their LINE ID with the event registration.
Trigger Events
Race timing, photo system, and beacons publish events to the LINE engine.
Personalized Delivery
Each runner receives content tailored to their bib, finish time, and location.
Engagement Loop
Sponsors track interactions; runners share results and badges.
Real moments, real engagement
Personalized Race Photos
- Runner receives their personal race photos
- Direct purchase link included
Finisher Badge
- Runner receives finish time and personalized digital badge
- Editable and instantly shareable on social media
LINE Beacon at BIB Collection
- Automatic promotion delivery when runners arrive
- Sponsor activation and event information
- Drives booth engagement
Built on a proven stack
- LINE Official Account
- LINE Messaging API
- LINE Beacon
- Runner Identity Platform
- Kadn CRM Integration
What organizers need
- Set up event LINE Official Account
- Connect timing and photo platforms
- Place LINE Beacons at BIB collection and key zones
- Configure sponsor campaign messages
Value for everyone at the race
Organizers
- Better communication with every runner
- Higher engagement across race week
- Stronger sponsor activation
Sponsors
- Measurable interactions per runner
- Location-based campaigns via beacons
Runners
- A personalized race experience
- Instant access to race content
Interested in bringing LINE Integration to your event?
Let's talk about how it fits your race operations, sponsors, and runners.