NFC · Runner Experience

Turn Every Medal Into A Living Digital Memory

Tap the Bangsaen42 medal to reveal personal results, photos, rewards, and race history.

Live demo · medal tap unlocks the screen
NFC race medal with glowing contact point next to a phone
Problem

Medals are beautiful — and then they sit in a drawer

Most medals capture pride for one day, then disappear into a drawer.

Solution

A medal that opens a personalized experience every time it's tapped

One tap opens a personal dashboard with results, photos, race history, and PUMA rewards.

Inside the Experience

What runners see and feel

One tap opens results, photos, rewards, and memories.

Finisher · Bangkok Marathon
Anan S.
Finish Time
3:42:18
Personal best by 2:14
Rank
#247
Pace
5:16
Cal
2,841
Splits

Finisher card

Personal time, splits, ranking

Route Replay
42.195 km
Start · 06:02
Finish · 09:44
Elevation
+148 m
Avg HR
162 bpm

Route replay

Animated map of your run

Race Photos
12 moments captured
Finish · KM 42.2
Finish · KM 42.2
Mile 18 · Sukhumvit
Mile 18 · Sukhumvit
Post-race · High five
Post-race · High five
View all photos →

Race photos

Every captured moment

Sponsor Reward
Recovery, on us
Sponsor reward
Voltline · Sponsor
Free recovery drink
Code
FINISH-247
Show this at the booth · Valid 30 days

Sponsor reward

Earned, not advertised

Finisher Badge
Share your story
42.2
KM
Bangkok Marathon 2026
I finished my
first marathon.
Anan S.
3:42:18 · PB
IG
FB
LINE
X
Download badge

Shareable badge

One tap to social

How It Works

From tap to memory in seconds

01

Tap the medal

Hold the medal near the phone.

02

Phone wakes up

The personal page opens instantly.

03

Memories unfold

Results, photos, and rewards appear.

04

Share & relive

Share now. Tap again anytime.

Brandable

Designed to feel like your race

Styled to match the identity of every race.

Finisher · Bangkok Marathon
Anan S.
Finish Time
3:42:18
Personal best by 2:14
Rank
#247
Pace
5:16
Cal
2,841
Splits

Cinematic Dark

Premium, editorial feel for flagship races.

Finisher · Bangkok Marathon
Anan S.
Finish Time
3:42:18
Personal best by 2:14
Rank
#247
Pace
5:16
Cal
2,841
Splits

Vibrant Sport

Bold and energetic — great for city marathons.

Finisher · Bangkok Marathon
Anan S.
Finish Time
3:42:18
Personal best by 2:14
Rank
#247
Pace
5:16
Cal
2,841
Splits

Elegant Minimal

Clean and timeless for boutique events.

Runner showing finisher medal experience on phone to friends at the finish line
The moment that matters

"Crossing the line is the start of the memory — not the end of it."

Every tap brings the finish-line story back to life.

Sponsor Reward
Recovery, on us
Sponsor reward
Voltline · Sponsor
Free recovery drink
Code
FINISH-247
Show this at the booth · Valid 30 days
Sponsor Value

A sponsor moment runners actually open.

PUMA appears beside the achievement, making every tap a willing branded moment.

  • Long-term exposure — every replay tap counts as a fresh impression.
  • Personalized offers tied to finish time, distance, or location.
  • Measurable engagement: tap counts, claim rates, share rates.
Technology

Built on a proven stack

  • NFC chip integration (medal partner)
  • Cloud-hosted personalized experience
  • Runner Identity Platform
  • Result, timing & photo API connectors
  • Sponsor content templates
Event Deployment

What organizers need

  • Partner-produced NFC medal
  • Kadn digital experience platform
  • Cloud-hosted personalized content per runner
Benefits

Value for everyone at the race

Organizers

  • Lasting engagement long after race day
  • Reusable platform across future races

Sponsors

  • Long-term exposure through repeated medal taps
  • Measurable post-race impressions

Runners

  • A physical medal becomes a permanent digital memory
  • All achievements in one tap

Bring NFC Medal to your event

Let's talk about how it fits your race operations, sponsors, and runners.